Video streaming is now a highly effective marketing medium. Facebook Live has quickly become the hottest weapon in the social media arsenal, with companies and brands taking advantage of live video to promote their products and services.
In this guide, we explain how you can get started and optimize your performance on Facebook Live, plus strategies to extend the reach and lifespan of your campaigns.
Avoid the common pitfalls when getting started
Discover themes that will create engagement
Follow our simple strategy to generate anticipation
Learn how to repurpose your content for more leads
Understand how analytics can help improve your video performance
