Sendible - Social Media Best Practices for Brands

The Best of Sendible in 2024: Product Updates Recap

Written by Tricia Osazuwa | Nov 22, 2024 2:48:09 PM

 

It's been a big year for Sendible! 

As 2024 comes to a close, we’re reflecting on a year of growth, innovation, and collaboration. Our mission has always been to empower all our users to streamline their social media workflows and achieve their goals with confidence.

This year, we took some big steps towards this goal. Refining features and introducing new capabilities to make your social media management more seamless, efficient, and impactful. Bringing us closer to becoming the go-to social media management tool.

What we delivered this year 💌

Smarter content creation with AI Assist 

Our AI Assist feature takes content creation to the next level by offering AI-generated suggestions for captions and post ideas.

Whether you need inspiration or want to speed up your content creation process, AI Assist helps you craft high-quality, engaging posts in no time. This feature not only saves you valuable content creation time but also ensures your content resonates with your audience with tone, language and platform options.

✍️ Simplified management of your Campaigns 

We launched Campaigns to help you group and organise your social media campaigns by theme, initiative, or client.

Whether you're running a product launch, a seasonal campaign, or a multi-channel strategy, this feature lets you track performance and organise social media campaigns with colour tagging.

With Campaigns, you can monitor everything in one place and ensure that your strategy is aligned across all channels.

🤳 Expanding your reach with Facebook Story scheduling 

To help you reach a broader audience, we added auto-posting and scheduling for Facebook Stories.

Stories are a powerful way to engage with your community, and now you can schedule, manage, and analyse your Facebook Stories directly from your Sendible dashbaord.

This feature allows you to seamlessly integrate Stories into your overall content strategy and reach your audience in more dynamic, authentic ways.

⏯️ Flexibility when you need it most using Smart Queues 

In response to your feedback, we introduced the Pause Queues feature, allowing you to easily pause scheduled posts across any of your accounts.

Whether you need to pause during a campaign, an urgent update, or a marketing crisis, this feature gives you the flexibility to control when and how your content is published.

This ensures that you never have to worry about irrelevant content being posted at the wrong time.

🎨 Customisation at your fingertips with LinkedIn Thumbnail selection

First impressions matter, especially on social media. That's why we added a LinkedIn Thumbnail selector, especially as LinkedIn continue to push for more video content on its channel.

To give you more control over how your videos appear in your feed. Now, you can choose the perfect thumbnail to represent your content and brand to attract more viewers, boosting your engagement and ensuring your posts stand out.

 

🛠️ Product enhancements

Upgraded Facebook insights

We've provided more in-depth analytics into the video content you publish on Facebook. This addition will empower you to better understand your audience, track engagement, and measure the impact of your video campaigns. Customise your reports and include this module and optimise your Facebook strategy to make smarter, data-driven decisions to grow your presence on the platform.

➕ Extra brand updates

Plan upgrades

We’ve removed several feature restrictions for the Creator and Traction plans, giving more customers access to powerful tools that enhance their social media management. Now, users on these plans can take advantage of features like UTM parameters, AI Assist, and integrations with Google Drive and Dropbox. These updates are designed to help users, even on lower plans streamline their workflow, track performance, and create content more efficiently, making it easier than ever to manage your social media strategy.

Expert hours

We’ve introduced Expert Hours, giving all of our users the opportunity to book a 1:1 session with one of our Sendible success experts. Whether you have questions about the tool, need help optimising your workflows, or want to learn best practices, we’re here to assist.

Book your session today to your social media management.

The Sendible Insider

This year, we launched The Sendible Insider - the clutter-free, monthly newsletter designed to simplify how you stay informed. Each month we deliver everything you need in one concise email, helping you stay on top of the latest social media trends, tools, and tips.

Already trusted by over 70,000 marketers, The Sendible Insider is becoming the go-to resource for anyone working within marketing who wants to stay ahead of the curve and make the most of their social media strategies.

👋 Until next time

Thank you for walking through 2024 with us, we’ve truly enjoyed working hard for each of you to create a platform that changes the way you do social media. 

We're always grateful for all the valuable feedback you have to share to help improve Sendible, if you have more suggestions or feature requests, feel free to share them with us on our Ideas Portal.

We wish you a wonderful rest of the year and can’t wait to reveal what we have in store for you in 2025! 🥂