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The TweetDeck Fiasco
May 17 Wally Peterson

The TweetDeck Fiasco

Guest post by Wally Peterson: I used to use TweetDeck back in the day. Of course, that was before there were very many alternatives, and there also weren’t very many social networks, at least to speak of. Pinterest and Google+ didn’t exist, LinkedIn wasn’t used like it is today, and MySpace was already a memory. [...]

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6 Must-Have Attributes of Social Media Managers
May 16 Wally Peterson

6 Must-Have Attributes of Social Media Managers

I’ve said it before, and I’ll say it again: Hire a Social Media Manager for your business, and do it now. You can give them any title you like – Online Media Officer, Community Manager, Director of New Media, whatever suits you – just make sure you aren’t assigning the duty to someone else in [...]

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Social Media Optimization Strategies
May 13 Wally Peterson

Social Media Optimization Strategies

Everywhere you turn you see the term SEO, or Search Engine Optimization. This is the art (a questionable term at this point) of using keywords and phrases in your content which will be picked up by the spiderbots crawling the web and make your pages jump to the top the search results. Google has made [...]

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Guide to Social Media Monitoring using Sendible
May 10 Vishal Pindoriya

Guide to Social Media Monitoring using Sendible

Review our Quick Start Guide to Social Media Monitoring using Sendible. Monitor what’s being said about your brand on blogs, news, social networks and in comments. Sendible’s sentiment analysis highlights which mentions you should respond to. This guide explains everything you need to know to monitor what’s being said about your company on the social web.

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Status Update Ideas
May 08 Vishal Pindoriya

Status Update Ideas

Here is a big list of ideas for your Facebook, Twitter and Google+ posts (Thanks to Reddit page bigSEO). Ideally, these will be mostly scheduled weeks or months in advance for prime times of the week using a social media management tool like Sendible, but remember it’s not enough to just bulk import these statuses [...]

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Whitepaper: YouTube Tips for Businesses
May 08 Vishal Pindoriya

Whitepaper: YouTube Tips for Businesses

Ahhh, the paradox of YouTube. Often it’s the red-headed stepchild of the social business world (just above G+), while the newcomers to the game concentrate on Facebook and Twitter. Don’t make this mistake. Did you know that YouTube is the 2nd most used search engine in the world, right behind Google? (of course YouTube is [...]

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What Your Facebook Likes Reveal About You
Apr 26 Vishal Pindoriya

What Your Facebook Likes Reveal About You

What you “Like” on Facebook can reveal more about you than you may realize. One study analyzed the Likes of more than 58,000 U.S. volunteers and found that certain Likes can be connected to specific personal characteristics including intelligence and political views.

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Sendible’s Social Media Expert of the Month: Viveka von Rosen
Apr 23 Vishal Pindoriya

Sendible’s Social Media Expert of the Month: Viveka von Rosen

Viveka von Rosen, author of “LinkedIn Marketing: An Hour a Day” is a huge fan of social networking, and particularly LinkedIn.  Since discovering LinkedIn in 2005, Viveka has made it her journey to learn and share as much as she can with her social media tribe. Viveka is known internationally as the “LinkedIn Expert” and [...]

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Facebook Messaging Charges Good, Bad and Full of Potential
Apr 17 Wally Peterson

Facebook Messaging Charges Good, Bad and Full of Potential

You’ve surely heard by now about Facebook’s latest money-making scheme: charging to message non-friends. They started rolling this out in late December of 2012, but now with the rollout extending to Great Britain, it looks as though it may be here to stay. There has been a ton of criticism from users as well as [...]

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What YouTube’s New Changes Mean for Your Business
Apr 15 Wally Peterson

What YouTube’s New Changes Mean for Your Business

In my recent series I told you how to use YouTube to promote your business. Now let’s discuss the recent changes that the Cupertino gang has made to the incredibly popular video social network and see how they affect you. There are three significant pieces to your channel that have been changed, and while you [...]

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Recent posts

  • The TweetDeck Fiasco The TweetDeck Fiasco

    Guest post by Wally Peterson: I used to use TweetDeck back in the day. Of course, that was before there [...]

  • 6 Must-Have Attributes of Social Media Managers 6 Must-Have Attributes of Social Media Managers

    I’ve said it before, and I’ll say it again: Hire a Social Media Manager for your business, and do it [...]

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